Ford of Franklin, strategically located in the heart of Middle Tennessee, serves as a primary hub for automotive sales, service, and collision repair. For residents of Franklin, Nashville, Brentwood, and surrounding areas, this dealership—also recognized as Ford Lincoln of Franklin—represents more than just a place to buy a car; it is a full-service institution that supports the long-term ownership needs of the local community.

Essential Information for Ford of Franklin

For those planning a visit or needing immediate assistance, the following details provide the foundational contact information for the dealership.

Location and Address

Ford of Franklin is situated at 1129 Murfreesboro Rd, Franklin, TN 37064. This location is conveniently positioned near major shopping centers and road connections, making it accessible for drivers coming from Columbia or Nashville via Highway 31.

Contact Numbers

  • Sales Department: (615) 949-2744
  • Service Center: (615) 949-2748
  • Parts Department: (615) 949-2746
  • Collision/Body Shop: (615) 673-4548

Operating Hours

  • Sales & Showroom: Monday – Saturday: 9:00 AM – 8:00 PM (Closed Sunday)
  • Service & Parts: Monday – Friday: 7:00 AM – 6:00 PM; Saturday: 7:00 AM – 2:00 PM (Closed Sunday)
  • Body Shop: Specific hours may vary; it is recommended to call ahead for appointments.

Exploring the New Vehicle Inventory at Ford of Franklin

The inventory at Ford of Franklin reflects the diverse needs of Middle Tennessee drivers. From heavy-duty trucks capable of hauling equipment to fuel-efficient SUVs for family commutes, the dealership maintains a robust selection of the latest models.

The Powerhouse Ford F-150

The Ford F-150 remains the cornerstone of the dealership’s lineup. At Ford of Franklin, the focus on the upcoming 2026 models highlights the truck's dominance in the segment. Our analysis of the latest F-150 specs suggests that its towing and hauling capabilities continue to outperform rivals. Whether you are looking for the Platinum trim for a luxury feel or the XL for rugged job site performance, the inventory typically covers a wide range of configurations.

SUV Excellence: Explorer and Expedition

For larger families, the Ford Explorer and Ford Expedition are staples. The Explorer, known as one of America’s most popular SUVs, offers adaptive cruise control and lane-centering features that are particularly beneficial for those commuting on I-65. The Expedition, with its starting MSRP often around $52,810, provides the necessary space for up to eight passengers, making it the go-to choice for long weekend trips to the Great Smoky Mountains.

Compact and Versatile Options: Escape and Bronco Sport

The Ford Escape and Bronco Sport cater to drivers who need maneuverability without sacrificing capability. The Bronco Sport, with available off-road packages including underbody protection, is a favorite for local outdoor enthusiasts who frequent Middle Tennessee’s trails. Meanwhile, the Escape provides a more urban-friendly footprint with a starting MSRP typically around $24,885.

Navigating the Pre-Owned and Certified Pre-Owned Selection

Buying used at Ford of Franklin is designed to be a transparent and secure process. The dealership offers two distinct categories of pre-owned vehicles: standard used cars and Certified Pre-Owned (CPO) units.

The Benefits of Ford Blue Advantage

Certified Pre-Owned vehicles at this location undergo a rigorous 172-point inspection. This process ensures that every mechanical and aesthetic aspect of the car meets manufacturer standards. CPO buyers often receive:

  • Comprehensive limited warranty coverage.
  • Powertrain limited warranty.
  • A detailed CARFAX® Vehicle History Report.
  • 24/7 Roadside Assistance.

For budget-conscious buyers, the dealership also maintains a "Used Cars Under $25k" section, which is ideal for students or first-time buyers in the Franklin area.

Service and Maintenance at the Ford of Franklin Service Center

The service department at Ford of Franklin is staffed by factory-trained technicians who use state-of-the-art diagnostic equipment. Maintaining a vehicle in the humid and variable climate of Tennessee requires specific attention to cooling systems, batteries, and tires.

Quick Lane Tire & Auto Center

One of the most valuable features of this dealership is the Quick Lane® service. This allows for routine maintenance without a scheduled appointment. Key services include:

  • Oil and Filter Changes: Essential for engine longevity.
  • Brake Services: Including pad and rotor replacement.
  • Battery Testing: Particularly important during Tennessee's winter months.
  • Tire Rotations and Fill: Ensuring even wear and optimal fuel efficiency.

Specialized Repair and Collision Services

Beyond routine maintenance, the Ford of Franklin Body Shop handles complex collision repairs. From minor dent removals to major structural work after an accident, the technicians use genuine Ford and Lincoln parts to ensure the vehicle is restored to factory safety standards.

Current Service Specials and Coupons

The dealership frequently offers competitive pricing to help owners manage maintenance costs. Common specials observed at this location include:

  • The Works Package: Often discounted by $10.00, including oil change, tire rotation, and a multi-point inspection.
  • Alignment Specials: Four-wheel alignments priced around $99.99 with purchase.
  • Complimentary Checks: Free battery checks and tire pressure fills are standard perks for visiting customers.

Financing Your Vehicle: Loans, Leases, and Trade-ins

The finance team at Ford of Franklin works with a broad network of lenders to provide options for various credit backgrounds. Their goal is to simplify the transition from choosing a car to driving it home.

Kelley Blue Book (KBB) Instant Cash Offer

For those looking to trade in their current vehicle, Ford of Franklin utilizes the KBB Instant Cash Offer tool. This provides a transparent, market-based valuation for your trade-in, which can be applied directly to the purchase of a new or used vehicle. In our experience, having a pre-verified value removes much of the stress associated with the negotiation process.

Online Credit Approval

To save time at the dealership, potential buyers can use the online pre-approval tool. By submitting financial information through their secure portal, you can receive a loan or lease estimate before ever stepping onto the lot. This is particularly helpful for residents of Spring Hill or Columbia who want to ensure their financing is in order before making the drive to Franklin.

Why Middle Tennessee Drivers Choose Ford of Franklin

The dealership’s reputation is built on more than just car sales. It is about the "Lifetime Warranty" and the "Ford Mobile Service" that brings maintenance directly to the customer’s home or office.

Community Trust and Reviews

Customer feedback consistently highlights specific staff members for their professionalism. For instance, advisors like Chris Eisenhauer and Anthony have been praised for their clear communication and dedication to customer satisfaction. Whether it’s catching an urgent rattle in a Ford Raptor or ensuring a routine oil change is completed efficiently, the human element at Ford of Franklin is a major draw for the Nashville metro area.

Strategic Location for Surrounding Cities

  • Nashville: A short drive south on I-65 brings city residents to a dealership that often has a more expansive inventory than urban lots.
  • Brentwood: Nearby residents appreciate the high-end service for Lincoln models.
  • Columbia: Drivers from Columbia often find the highway access to the Franklin location much easier to navigate than congested city centers.

Distinguishing Ford of Franklin from Other Dealerships

It is important for consumers to ensure they are contacting the correct "Franklin" location, as several dealerships across the United States share similar names.

  1. Ford of Franklin (Tennessee): Located at 1129 Murfreesboro Rd. This is the primary subject of this guide and the main Ford/Lincoln dealer for the Nashville area.
  2. Franklin Ford, Inc. (North Carolina): Located in Franklin, NC. This is a separate business serving the Western North Carolina region.
  3. Franklin Ford (Massachusetts): Located in Franklin, MA. This family-owned dealership serves the New England area and is not affiliated with the Tennessee location.

Frequently Asked Questions

What is the address of Ford of Franklin?

The dealership is located at 1129 Murfreesboro Rd, Franklin, TN 37064.

Does Ford of Franklin offer mobile service?

Yes, Ford of Franklin provides Ford Mobile Service, where technicians can come to your location for routine maintenance like oil changes and battery replacements.

Is Ford of Franklin open on Sundays?

No, both the Sales and Service departments are closed on Sundays.

Do I need an appointment for an oil change?

While appointments are recommended for specialized work, the Quick Lane® Tire & Auto Center allows for oil changes and basic maintenance without an appointment.

Does the dealership handle Lincoln vehicles?

Yes, the dealership is also known as Ford Lincoln of Franklin and provides specialized service and sales for the Lincoln luxury brand.

Summary and Conclusion

Ford of Franklin stands out as a premier destination for automotive needs in Middle Tennessee. By combining a vast inventory of new Ford and Lincoln models with a robust Certified Pre-Owned program and a high-tech service center, they provide a comprehensive ecosystem for drivers. Whether you are seeking a 2026 Ford F-150, need a complimentary battery check, or are looking for a transparent trade-in value through Kelley Blue Book, this dealership offers the tools and expertise required. Its commitment to the local communities of Nashville, Brentwood, and Columbia ensures that Ford of Franklin remains a trusted name in the regional automotive market.